A Summit that is IN PERSON = Refreshing! I.E. is an urban retreat formulated just for you. Two Workshop Spaces + One Integration|Play|Connection|PopUp Space. These are big fun transformational spaces!
Canada’s Transformational Entrepreneur Summit
Lethbridge, Alberta - September 13, 2025
This Summit is... Different
WELCOME to the Illuminated Entrepreneur Summit (I.E.).
I.E. is a dynamic in-person one-day event that brings Lethbridge and its surrounding community multiple transformational, immersive development workshops. Designed for entrepreneurs, business leaders, creators of all kinds, and those seeking inspiration, this summit invites you to join a diverse community focused on igniting transformation in business. It’s an exciting space where collaboration fuels growth, elevating your business and reshaping how business is done.
Workshops at this event go beyond just being informative; they are experiential and transformative, designed to create deeply moving, memorable experiences.
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Transformational Workshops
Lethbridge Exhibition AGRI-FOOD HUB & TRADE CENTRE - Sept 13, 2025
Foundation & Flow – Shadow Work for Your Work’s Soul & Business Backbone
What if the breakthrough your business needs isn’t in doing more—but in tending to the unseen relationships that fuel it?
Through shadow work, guided reflection, and practical integration, you’ll learn how to:
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Recognize the distinct energetic signatures of your work and your business
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Identify and tend to imbalances between creativity and structure
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Release outdated patterns holding your business back
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Integrate shadow aspects into empowered leadership
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Build both the soul and the spine of your entrepreneurial path
Krystal’s approach blends deep shadow integration, trauma-informed somatic practices, and grounded entrepreneurial insight—helping you meet your business not as a burden or a hustle, but as a living entity ready to grow with you.
Krystal Jannelle
Krystal Jannell Coaching
Founder, Coach, CEO
(Medicine Hat)
Krystal Jannelle is a somatic practitioner, self-healing teacher, author, and witch devoted to helping soul-led humans reclaim their truth, power, and purpose, while bringing their magick unapologetically into the world. BIO
Julie Howgate is a speaker coach, acting instructor, and workshop facilitator with over 25 years of experience helping people express themselves with clarity and impact.
Julie has coached speakers with organizations such as Warrior Sage, TEDx Stanley Park, TEDx East Van, IdeaCity, Pecha Kucha, Pitch for the Purse, World Luminaries, and many more. BIO
Power. Passion. Truth.
Your Power Comes From Your Passion
Your Passion Comes From Your Truth
Your message isn’t landing, or your audience just isn’t responding?
You’ll leave with practical tools and exercises that will help you:
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Speak with clarity, authenticity, and confidence
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Align your voice with your values, creating more genuine connections
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Identify and shift the barriers to powerful communication
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Engage deeply with your audience—clients, collaborators, or community
Julie’s coaching blends over 25 years of experience in performance and communication, helping speakers move from uncertainty to confidence and from scripted delivery to heart-connected expression. Whether you’re pitching to investors, leading a team, or building a brand, this workshop will empower you to communicate more effectively and with greater impact.
Julie Howgate
Julie Howgate Studios
Actress, Speaker, Coach
(Vancouver, BC)
Your Guide to Greatness - Reclaiming Power, Purpose & Profit in Business
Are you ready to stop living by outdated rules and step into your true power as a business leader?
Through powerful storytelling, reflection, and soul-aligned strategy, Brandi guides you to:
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Reclaim your innate power, confidence, and clarity as a leader
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Rewrite the internal rules that keep you small
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Align your business strategy with your soul’s purpose
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Grow a profitable business that feels as good on the inside as it looks on the outside
This workshop is part healing, part strategy — and entirely transformative. If you’re ready to step into your power and lead from authenticity, purpose, and profit, this session will give you the tools—and the soul-backed permission—you need to shine.
Brandi Tindal
BrandiTindall.com
Fractional Chief Marketing Officer
(Lethbridge, AB)
Brandi Tindall is a soul-led strategist, visionary brand builder, 2X exited founder and Fractional Chief Marketing Officer for heart led brands. She blends intuition with execution to help women create aligned, profitable businesses. BIO
Social Media Marketing Your Way - Ditch the Shoulds and Show Up Authentically
Kassandra Arsenault is a digital marketing strategist, intuitive business mentor, and founder of Konnect, a social media marketing company dedicated to helping heart-led entrepreneurs show up authentically online. BIO
Tired of fitting yourself into a one-size-fits-all social media strategy that feels forced and out of alignment with who you truly are?
In this workshop, you’ll leave with practical tools to:
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Discover your unique brand voice and align it with your purpose
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Create authentic content that speaks directly to your ideal audience
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Market in a way that feels aligned, confident, and effortless
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Build trust with your audience while nurturing real relationships
This workshop is for entrepreneurs who are ready to step away from the hustle and step into their authentic, soul-aligned marketing approach.
Kassandra Arsenault
Konnect
Social Media Marketing and Public Speaker
(Lethbridge, AB)
'What Is' - surrendering to your unique expression of moving through the world as a BadAss Buddha
What if the unknown isn’t something to fear but something to embrace?
In this space of what is, you will:
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Learn to surrender to the mystery of creation, shifting away from rigid plans and outcomes
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Harness the power of intuition and flow to guide your decisions and actions
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Tap into the vastness of possibilities that arise when you let go of fixed expectations
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Understand how to create from the present moment, instead of forcing future outcomes
This is not a workshop of doing, but of being—where true freedom is found in trusting that what is. Step into the unknown with Blair and discover how to create from the infinite space of possibility.
Blair Gallant
Badass Buddhas
Entrepreneur, Creative, Visionary
(Calgary, AB)
Blair Gallant is the founder of Badass Buddhas, a brand and platform designed to empower individuals—especially entrepreneurs and leaders—to break free from rigid structures and embrace more fluid, expansive ways of creating and living. BIO
Mandy Metz is a spiritual guide, astrologer, and storyteller who blends cosmic wisdom with down-to-earth strategy. With over 12 years of experience in astrology and personal branding, she helps entrepreneurs, creators, and visionaries uncover their unique “soul signature” through the lens of their birth chart. BIO
Branded By the Stars: Unlock Your Astrological Blueprint for Authentic Marketing
What if your birth chart held the keys to your most magnetic brand?
In this 90-minute experience, you’ll:
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Identify the core elements of your astrological “brand signature”
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Understand how your chart influences visibility, voice, and audience connection
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Align your marketing strategy with your natural rhythms and strengths
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Leave with practical steps to express your authentic self in your business
This session is for business owners, creators, and visionaries who are tired of one-size-fits-all marketing advice. Instead, you’ll learn how to work with your natural strengths, rather than forcing yourself into someone else’s formula.
Mandy Metz
Unpacking the Truth Astrology by Mindset Master
Founder, Coach, Astrologer
(Medicine Hat)
Expanding Consciousness for Inspired Innovation
Are you ready to move beyond mental noise and unlock your fullest creative potential?
In this workshop, you will:
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Learn how to clear mental noise and make room for intuitive creativity.
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Cultivate a state of inner stillness that allows new ideas to flow effortlessly.
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Discover how to align your energy with your vision for breakthrough insights.
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Develop the ability to tap into creative innovation for your business, without the pressure or force.
Join us to experience the power of stillness, discover how to regulate your nervous system for resilience, and learn to think with clarity and inspiration. No prior meditation experience is needed—just bring an open heart and a willingness to explore the untapped power within you.
Elaine Jagielski
Discover You Consulting
Intuitive Counsellor and Consciousness Expansion Facilitator
(Lethbridge, AB)
Elaine Jagielski is a visionary facilitator, intuitive guide, and the founder of Discover You Consulting, where she helps individuals expand their consciousness through self-discovery and energetic alignment. BIO
Sarah Tricker is a former high school educator turned holistic healer, known for her ability to bridge ancient wisdom and contemporary insight. She is a senior executive contributor for BRAINZ Magazine and co-author of Inspired Living and Lunar Wisdom, was named Rookie of the Year in Toastmasters, and brings warmth, clarity, and lived experience to every space she holds. BIO
Uniting Ancient Cycles with Modern Entrepreneurship
What if you could harness the power of your ancestors to fuel your business success?
In this workshop, you will:
• Discover how ancient masculine and feminine cycles can help you lead and plan with more balance and ease.
• Identify where you're caught in unsustainable business patterns—and how to shift back into flow.
• Engage in simple movement practices that anchor insights into your body, helping you remember instead of just understand.
• Create a personalized rhythm map to support clearer decision-making and energy management in your work.
This is for anyone who feels out of sync with their work and is ready to find a deeper, more grounded rhythm again.
Sarah Tricker
Sarah Tricker Alchemy
Alternative Holistic Healer | Doula | Spiritual Life Coach | Yoga Facilitator
(Granum, AB)
Befriend Your Body, Transform Your Life
What if your body isn’t the barrier, but the bridge?
In this workshop, participants will:
• Learn to recognize how the body communicates truth through sensation.
• Experience practices to calm the nervous system and restore a grounded sense of safety.
• Reclaim the body as a trusted ally in decision-making, creativity, and leadership.
• Receive tools to continue befriending the body after the workshop ends.
Whether you’re an entrepreneur, healer, or someone simply longing to feel more at home in your own skin—this experience offers both relief and reconnection.
Sue Kruszewski
Elemental Motion
Yoga Therapist, Movement Educator, Energy Healer
(Edmonton, AB)
As the founder of Elemental Motion, Sue supports soul-led entrepreneurs, healers, and purpose-driven individuals in restoring balance, reclaiming body wisdom, and stepping fully into the work they’re here to do. BIO
Farren Assaly is a Somatic Oracle & Transformational Coach for Soul-Led Entrepreneurs, guiding founders and visionaries to unlock the body’s innate intelligence and align with their soul’s highest path. BIO
The Body Knows the Way – Somatic Leadership for Soul-Led Entrepreneurs
What if the clarity one seeks in strategy, purpose, and prosperity isn’t found “out there”—but already encoded within the body?
In this workshop, participants will:
• Explore the chakra system as a business alignment map.
• Activate the body’s innate intelligence to guide decision-making.
• Release energetic blocks to authentic expression and prosperity.
• Discover embodiment as a source of inner authority and sustainable vision.
This session is ideal for entrepreneurs, creators, and healers ready to lead from within—and build businesses that flow from truth, not performance.
Farren Assaly
Freedom with Farren
Somatic Oracle & Transformational Coach
(Medicine Hat, AB)
Lighting the Path: Transforming Your Financials into a Strategic Growth Plan
What if your financial statements could become your clearest roadmap for growth—not just paperwork to dread?
Through real-life case studies and hands-on exercises, you’ll explore how to:
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Spot hidden profit opportunities – Uncover untapped revenue and efficiency gains.
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Reduce unnecessary costs – Eliminate waste and free up resources.
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Set purposeful, achievable growth targets – Align financial goals with vision and capacity.
Whether your books feel messy or you’ve been avoiding them altogether, you’ll leave with a simple, repeatable framework to make financial decisions that are aligned, strategic, and empowering. This is money management reimagined—not as an obligation, but as an act of leadership.
Alyssa Churchill
NG Finances
Founder, Certified Professional Bookkeeper
(Lethbridge)
Alyssa Churchill is a financial strategist and founder of NG Finances, where she helps purpose-driven entrepreneurs transform financial chaos into clarity and momentum. Through speaking engagements, workshops, and one-on-one advisory, she’s helped countless entrepreneurs reconnect with their numbers and build thriving businesses that align with their deepest vision. BIO
Awaken The Business: Transforming Your Business Relationship
Roger is a visionary strategist, intuitive guide, award-winning creative artist, and catalyst for entrepreneurs seeking deeper alignment in business and life. BIO
What if your business wasn’t just something you built, what if it was something you could listen to, something that wanted you to build it?
In this session, you will:
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Connect with the energetics of your business as a distinct, living energy
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Discover how to sense, read, and respond to the energetic field of your business
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Uncover where your business is asking for change, clarity, or alignment
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Explore its energetic body—its heartbeat, breath, and voice
This is business as a living relationship, one that evolves when met with presence, respect, and an open mind.
Roger Metz
Expansion Cast & The Shaman Oracle
Founder, Dream Healer, Shamanic Artist, & Author
(Lethbridge)
Converting Connections:
Networking and Creating Authentic Connection
Do you walk into networking spaces and feel awkward, uncertain, or pressured to “pitch” yourself?
In this Workshop you’ll learn how to:
• Ground your energy before entering a space (in-person or online)
• Start real conversations without forcing an agenda
• Read the room and connect with people who feel right
• Talk about what you do with clarity and confidence—without “selling” • Know when to lean in, offer value, or simply listen
• Create partnerships and collaborations that actually grow over time
Whether you’re shy, seasoned, or somewhere in between, you’ll learn how to meet people in a way that honors both who you are and what wants to emerge through the connection.
Stevie Marie
The Redesigned Empire & Empire Media
Founder & Coach
(Lethbridge)
Stevie is a spiritual entrepreneur, business coach, sales expert and empire builder who has mastered the art of blending strategy with soul. As the founder of The Redesigned Empire, she empowers entrepreneurs to rise into their highest potential by mastering sales, branding, and marketing without losing the heart of their mission. BIO
Day Passes & Entry Tickets
25 days to the eventSep 13, 2025, 9:30 AM – 9:00 PMLethbridge, 101 Exhibition Wy S, Lethbridge, AB T1J 4R3, Canada
Transformational PRE-EVENT Workshops!
STREAMED OVER ZOOM PRE-EVENT
Tad Hargrave is the founder of Marketing for Hippies, where he guides conscious entrepreneurs in growing profitable businesses rooted in integrity, clarity, and community values.
AUGUST 26 @ 2:00pm MST
The Seven Fundamentals of Ethical Marketing
What if your marketing didn’t just work—but actually felt good to do?
Before the main event, join this Zoom session to:
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Learn the Seven Fundamentals of Ethical Marketing
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Reflect on your own patterns and strengths in marketing
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Discover how to build trust and connection without manipulation
You'll walk away with a practical framework and a clearer sense of where you’re strong, where you might be stuck, and how to move forward—ethically. This is marketing that honors you and your audience. This is marketing for a new era of entrepreneurship.
Tad Hargrave
Marketing for Hippies
Founder
More PRE-EVENT Workshops Coming Soon
This Summit is... Calling Sponsors
Calling in Event Sponsors
As a sponsor, you’ll align with a growing movement of entrepreneurs who are reshaping how success is defined—blending strategic clarity with values-driven leadership.
Your brand won’t just be displayed—it will be experienced. You’ll be part of the story told from the stage, across our platforms, and within a community that values depth, alignment, and genuine relationships.
Sponsorship benefits include trusted visibility, positioning as a leader in the evolving business landscape, and access to a network that chooses collaboration over competition.
We’re inviting a select group of sponsors to co-create something that lasts beyond the event.
Let’s shape the next era of business—together.
This Summit is... Calling You!
Calling you to step into you...
fully, boldly, unapologetically.
If you feel the hum of something deeper calling beneath the surface of your work…
If you’re done with outdated business models that disconnect heart from impact…
If you crave real connection, aligned momentum, and a space where both strategy and spirit belong...
You’re in the right place.
We’re calling in visionary entrepreneurs, soulful creatives, conscious business owners, and curious seekers…
Those who lead with purpose, question the status quo, and are ready to embody a new way of creating, connecting, and growing.
Whether you're building something new or refining what’s already begun this summit is your catalyst.
Come feel the energy.
Come find your people.
Come remember why.
Business doesn’t have to drain you. It can fuel you, your team, and your community. The Illuminated Entrepreneur summit is a bold invitation to redefine how business is done—not for the sake of profit alone, but for purpose, alignment, and lasting impact. We’re not here for the typical “hustle harder” narrative; we’re here to show that business can be a source of deep satisfaction, connection, and growth.